UGC videos are the most effective way to promote your ecommerce products. They are cheap, easy to make, and boast a 4x higher click-through rate than traditional ads.
In this article, I will share the 5 best UGC video ad platforms for ecommerce brands. The following sites help you find UGC creators that match your budget, style, and advertising goals.
1. Udeo
Udeo is a free platform that connects UGC creators with ecommerce brands. We have a growing network of skilled creators who make natural and authentic UGC videos for ecommerce products. This includes creators in the US, UK, and Europe.
Simply browse our site and filter the creators by location, gender, and niche. When you find a suitable creator, you can work with them directly to make the perfect UGC video ad.
Unlike other platforms, we have no membership fees and don’t take a commission on sales. Therefore, you can get UGC video ads for the lowest prices.
Features
- Popular and innovative UGC video ad platform
- Top creators from the US, UK, EU, and beyond
- Filter by location, gender, age, and target niche
- No membership fees or commission on sales
- Work with the creator directly to make UGC ads
2. Fiverr
Fiverr is one of the largest freelance marketplaces in the world. You can use Fiverr to find freelancers for anything including UGC video ads.
After a quick search, you will discover dozens of UGC creators and services. You can filter the results by location, platform, type, and aspect ratio.
Once you find a suitable option, order directly through the Fiverr website. You can then communicate with the creator to provide them with the details for creating your UGC video ad.
Fiverr has a mixture of UGC video creators for ecommerce products. You can browse dozens of options and study the reviews from previous clients.
Features
- Popular and trusted marketplace for freelance services
- Thousands of listings including UGC video ad services
- Search and refine by location, type, orientation, etc.
- Communicate directly with the UGC video creators
- Project-based pricing with no hourly rates for jobs
3. Billo
With more than 5000 creators and 17,000 happy customers, Billo is a leading UGC video ad platform. It connects ecommerce stores with creators who make video ads for any product.
Whether you’re looking for young creators, old creators, or creators with tattoos, Billo has all types of creators in every niche. Plus, you can get high-converting UGC videos for platforms including TikTok, Facebook, YouTube, and Instagram.
Billo has a unique pricing structure in which you add funds to your Billo balance. You can then use the funds to purchase UGC video ads from the most relevant creators.
One of the best features of Billo is that you get a dedicated success manager. They will provide expert help and advice to help you make the most of the platform. You can contact them at any time for speedy support.
Features
- Unique and trusted UGC video ad platform
- More than 5000 UGC creators in every niche
- 17,000 clients with great reviews on Trustpilot
- Dedicated success manager for expert advice
- Professional in-house editors and AI story writer
4. Collabstr
Collabstr is an established platform for finding social media influencers. You can use the site to hire influencers to create and share content on Instagram, Facebook, TikTok, and more.
Collabstr is also a great place to find UGC creators for ecommerce products. Simply choose a platform, select a category, and filter the results by location, price, and gender. You can then place an order and chat with the creator to discuss your objectives.
It’s important to note that Collabstr is mostly for finding social influencers with a large online following. Therefore, the prices can be quite steep as the offers usually include sharing the videos on social media.
Features
- The ultimate platform for finding social influencers
- Fast-growing database of UGC video ad creators
- Easily search for creators and filter the results
- Featured on BuzzFeed, Shopify, and Bloomberg
- Excellent ratings on review websites like Trustpilot
5. PeoplePerHour
PeoplePerHour is another leading marketplace for freelance services. The company has over 15 years of experience and millions of active users. It’s also been featured on dozens of major sites such as Entrepreneur, Forbes Magazine, and Bloomberg.
Whether you need a web designer, digital marketer, or UGC creator, PeoplePerHour connects you with the best and most reliable freelancers.
There are a few ways to find UGC creators using PeoplePerHour. You can search for fixed-price offers, post a project, or browse the huge network of skilled freelancers.
It’s recommended to start by searching the existing offers for UGC videos. These are offers posted by freelancers to complete specific tasks for fixed prices.
If you can’t find the right service, post a new project. Just be sure to include all the details of your task including the gender, location, and type of UGC creator you’re looking for. Once you have posted a project, you will receive custom offers and quotes.
Features
- Leading online marketplace for freelance services
- Over 15 years of experience and millions of users
- Browse existing offers and post custom projects
- Quickly find a skilled UGC creator for your brand
- Featured on Entrepreneur and Forbes Magazine
Frequently Asked Questions (FAQs)
What are UGC video ads?
UGC video ads are short promotional videos for advertising your products or services on social media. Typically, UGC video ads are made by real people rather than brands, actors, or production companies.
UGC video ads generate better conversions than standard video ads. This is because they are more genuine and authentic to viewers.
Standard ads are often overlooked or skipped, whereas UGC videos are more engaging and attractive. They are perfect for promoting ecommerce products.
- Made by real people rather than brands and actors
- Generally reviews, testimonials, or unboxing videos
- Used mostly on social sites like TikTok and Facebook
- Best for promoting ecommerce products and sites
Why use UGC video ads?
UGC video ads are the most effective way to promote your ecommerce products. They boast a higher conversion rate and better return on investment. This is mostly because they encourage trust and realism with users.
In addition, UGC video ads are relatively cheap and easy to make. You won’t need to spend a fortune or wait months for them to be produced and edited.
Quite simply, if you aren’t using UGC video ads to promote your ecommerce products, you’re missing out on tons of sales.
How do I get UGC video ads?
There are several ways you can get UGC video ads. First, you can use one of the platforms listed in this guide. These are the most popular sites for getting UGC video ads for any product.
Alternatively, you can create UGC video ads using a smartphone or camera. Another option is to contact your customers and ask for video testimonials or reviews. In return, offer them a coupon or discount on a future order.
How much do UGC video ads cost?
The price of a UGC video ad will vary depending on the experience of the creator, as well as the video duration, aspect ratio, and whether special effects are included. Generally speaking, you can expect to pay between $150-$250 for a high-quality UGC video ad.
Where can I use UGC video ads?
You can use UGC video ads on social media platforms including Facebook, TikTok, YouTube, Instagram, and Pinterest. You can also use UGC video ads on your ecommerce website, in product descriptions, and on marketplaces like eBay and Amazon.
What’s the difference between a UGC creator and an influencer?
In simple terms, UGC creators are paid to make content for a brand or company, whereas influencers are paid to create and share content with their followers, typically on social media. UGC creators are not required to share or promote the content.
How do I choose a UGC video creator?
There are a few tips to consider when choosing a UGC creator. First, find a creator that matches your brand and target audience. For example, if you sell fitness products, use a creator interested in the gym or sports.
Most of the UGC platforms shared in this guide allow you to filter by niche. Therefore, you can quickly locate a suitable creator for your product.
It’s also important to find a creator with experience creating UGC videos for ecommerce products.
Summary
UGC video ads can help you take your business to a new level. They are a powerful and effective form of online advertising, particularly for social websites like Facebook, TikTok, YouTube, and Pinterest.
The platforms in this guide are the best options for finding UGC video creators for your ecommerce brand. You can use them to get UGC videos for any product. Just be sure to research a few to find the one that best matches your needs.
That’s it for this article.
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